The 411 Brand

Working alongside the leadership team at The 411 Brand, I provided strategic, creative, and marketing support for initiatives focused on youth development, education, mentorship, and community engagement. Through collaborative planning and execution, we helped amplify programming, strengthen community visibility, and create meaningful opportunities for connection and impact.

Services
Strategic Advisory • Creative Direction • Content & Production • Community Engagement • Partnership Support • Campaign Development

The Opportunity

The 411 Brand sought to expand awareness of its programs and initiatives while strengthening engagement with students, families, partners, and the broader community.

My Role

Served as a strategic and creative partner supporting brand communications, content development, campaign planning, community activations, and storytelling initiatives. Collaborated with leadership and program teams to help communicate the organization's mission and highlight the impact of its educational and community-focused work.

The Outcome

Supported efforts to increase visibility around key programs, strengthen community engagement, and create more cohesive storytelling across events, partnerships, educational initiatives, and digital platforms. Total rebrand of logo and overall design messaging.

  • An image of the Float House.

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  • An image of The Float House.

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  • An image of the Float House.

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  • Description goes here

411 Brand was a recipient of the Create Action grant. Since 1992, the 411 Brand has been dedicated to empowering youth through innovative programming in education, entertainment, and athletics. The mission is to connect young people with successful individuals, providing the guidance and inspiration they need to achieve their own success. We were able to executive produce this project to create community impact.