The 411 Brand
Atlanta
2023
Strategic rebrand of The 411 Brand, modernizing its identity to resonate with new audiences and strengthen corporate partnerships. This included a redesigned logo, updated visuals, and a cohesive brand presence that elevated credibility. The new identity helped secure major collaborations with Sony, Nike, NFL Flag, and Revolt TV.
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411 Brand was a recipient of the Create Action grant. Since 1992, the 411 Brand has been dedicated to empowering youth through innovative programming in education, entertainment, and athletics. The mission is to connect young people with successful individuals, providing the guidance and inspiration they need to achieve their own success. We were able to executive produce this project to create community impact.