Vintage Heavy
Working alongside Founder Jason Geter and the broader leadership team, I served as a strategic and creative partner helping shape brand storytelling, customer experience, partnerships, campaigns, and community engagement initiatives. Through collaborative leadership, we worked to position Vintage Heavy as more than a product-driven brand—creating meaningful connections through culture, retail, and shared experiences.
Services
Strategic Advisory • Brand Development • Creative Direction • Content & Production • Partnership Strategy • Community Engagement
The Opportunity
A growing lifestyle brand sought to strengthen its cultural relevance and deepen engagement beyond traditional product marketing.
My Role
Served as a strategic and creative partner, collaborating with Founder Jason Geter and the leadership team to guide storytelling, partnerships, retail experiences, campaigns, and community-focused initiatives.
The Outcome
Helped create a more cohesive brand experience across physical and digital touch points while supporting the growth of a community-driven identity rooted in music, travel, culture, and connection.
